Order MCA leads in four steps.

Lead Production Order

Client Information
Company Name: [Client company name]
E-mail: [Email]
Address: [Client street address]
Telephone: [Phone]
Designated Signing Authority: [First name] [Last name]

Terms and Conditions

This Master Service Agreement ("Agreement") is entered into as of [Date] (the "Effective Date"), by and between Variance Marketing LLC, a US-based corporation with its principal place of business at 7901 4th St N, Ste 300, St. Petersburg, Florida 33702 (referred to as "Company"), and [Client company name], with its principal place of business at [Client street address] (referred to as "Client"). Company and Client are collectively referred to as the "Parties" and individually as a "Party".

1. Scope of Services

1.1 Services. Company shall provide lead generation services to Client as detailed in Exhibit A (the "Services"). The Services include but are not limited to generating high-intent prospects with segment-by-segment accuracy and matching consumers with service providers in business lending and MCA verticals.

1.2 Performance Standards. Company shall perform the Services with the highest degree of professionalism, skill, and care, consistent with industry standards. Company shall make commercially reasonable efforts to achieve the desired results outlined in Exhibit A.

1.3 Variance Marketing LLC is being subcontracted by [First name] [Last name] to generate leads for the Client. Variance Marketing LLC utilizes multiple lead sources to acquire and route these leads to ensure optimal lead flow for the Client. This includes but is not limited to Meta Ads, SEO sites, Google Ads, TikTok Ads, Native Ads, & Affiliates.

2. Term and Termination

2.1 Term. This Agreement shall commence on the Effective Date and shall continue for an initial term of 1 month unless terminated earlier as provided herein.

2.2 Termination for Convenience. Either Party may terminate this Agreement for any reason or no reason, upon providing 3 days written notice to the other Party.

2.3 Termination for Cause. Either Party may terminate this Agreement immediately if the other Party fails to comply with any material provision of this Agreement and such failure remains uncured for a period of 14 days following written notice specifying the breach.

2.4 Effect of Termination. Upon termination of this Agreement, all outstanding obligations and rights under this Agreement shall cease except for those provisions that, by their nature, survive termination.

2.5 Reorders. (Online orders.) An order placed on loanleads.io is a one-time purchase of the lead quantity selected at checkout. No automatic renewal or recurring billing applies to online orders. Client may place additional orders at any time.

3. Compensation

3.1 Fees. Client shall pay Company the fees as outlined in Exhibit B for the Services rendered, subject to any adjustments agreed upon in writing by both Parties. All fees are non-refundable in any circumstance. Lead Replacement Policy: If a lead replacement is requested, it is at the sole discretion of Variance Marketing LLC to determine whether a replacement will be issued. The request must be made within 3 days of receiving the lead and must be supported by a valid reason for the replacement as outlined below. Variance Marketing LLC reserves the right to assess the validity of the request and decide accordingly.

Lead Replacement Criteria:

• Disconnected or invalid phone number
• Lead was clearly a duplicate (must include proof of prior delivery within 30 days)
• Lead explicitly states they never inquired or submitted their information
• Lead is outside the agreed-upon geographic targeting

3.2 Invoicing and Payment. (Online orders.) Client shall pay 100% of the order total shown in Exhibit B, including the processing fee, upfront at checkout to commence the order.

4. Confidentiality

4.1 Confidential Information. Each Party may disclose certain confidential information to the other Party in connection with this Agreement. "Confidential Information" means any non-public information, whether written or oral, disclosed by one Party to the other Party, including but not limited to trade secrets, customer data, business plans, and financial information.

4.2 Non-Disclosure. Each Party agrees to hold the other Party's Confidential Information in strict confidence and not to disclose or use the Confidential Information for any purpose other than as necessary to fulfill their obligations under this Agreement. The obligations of confidentiality shall survive the termination of this Agreement.

5. Intellectual Property

5.1 Ownership. All intellectual property rights, including but not limited to patents, trademarks, copyrights, and trade secrets, developed or used by Company in providing the Services shall remain the exclusive property of the Company.

5.2 License. Company grants Client a non-exclusive, non-transferable license to use any deliverables or materials provided by Company solely for the purpose of receiving the Services. Client shall not modify, reproduce, or distribute such materials without the prior written consent of Company.

6. Limitation of Liability

6.1 Consequential Damages. In no event shall either Party be liable to the other Party for any indirect, special, incidental, or consequential damages arising out of or in connection with this Agreement, regardless of the cause of action.

6.2 Maximum Liability. Notwithstanding anything to the contrary contained herein, the maximum aggregate liability of either Party to the other Party for any claim arising out of or related to this Agreement shall not exceed the total fees paid by Client to Company under this Agreement during the 1 month contract duration period.

6.3 The lead generation and advertising compliance landscape is subject to frequent changes. Variance Marketing LLC will make reasonable efforts to align its advertising and lead generation practices with the current regulatory requirements. However, Variance Marketing LLC assumes no liability for compliance violations, penalties, or other risks associated with the client's use of routed calls and leads. It is the client's sole responsibility to ensure that their business processes and practices remain compliant with all applicable laws and regulations.

6.4 Under no circumstances, including those arising from the buyer's negligence, will the buyer or its affiliates be liable to Variance Marketing LLC or any third party for any direct, indirect, incidental, special, punitive, or consequential damages that result from the purchase, disclosure, use, inability to use, or resale of a lead provided by Variance Marketing LLC This includes damages arising from any mistakes, omissions, interruptions, deletion of files or email, loss of or damage to data, errors, defects, viruses, delays in operation or transmission, failure of performance, communications failure, theft, destruction, or unauthorized access to the buyer's records or programs. Variance Marketing LLC shall not be liable for any of these issues. Variance Marketing LLC understands that the Client purchases leads from third parties and makes no representation or warranty concerning the manner in which such third parties operate their businesses or use the leads. Variance Marketing LLC shall not be liable in any manner for any damages to the Client that result from the acts or omissions of such third parties.

7. Governing Law and Dispute Resolution

7.1 Governing Law. This Agreement shall be governed by and construed in accordance with the state laws of Florida, without regard to its conflict of laws principles.

7.2 Dispute Resolution. Any dispute, controversy, or claim arising out of or relating to this Agreement, including the breach, termination, or validity thereof, shall be resolved through good faith negotiations between the Parties. If the Parties are unable to resolve the dispute within 90 days, either Party may initiate binding arbitration in accordance with the rules of American Arbitration Association (AAA).

8. Entire Agreement

This Agreement, including all attached exhibits, constitutes the entire agreement between the Parties and supersedes all prior oral or written agreements, understandings, or representations. No modification, amendment, or waiver of any provision of this Agreement shall be effective unless in writing and signed by both Parties.

IN WITNESS WHEREOF, the Parties have executed this Master Service Agreement as of the Effective Date.

Variance Marketing LLC
Name: Avi Grondin
Title: CEO

[Client company name]
By: [Typed signature]
Name: [First name] [Last name]
Title: [Title]
Date: [Date]

Exhibit A: Services Description

1. The Company shall provide lead generation services to the Client, leveraging a comprehensive and rigorous process to ensure the highest quality of leads. This service includes the following components:

1. Extensive Application Process: Each lead is required to complete a detailed application at the outset. This application is designed to capture critical information and ensure that only qualified prospects are forwarded to the Client.
2. Diverse Lead Sources: The leads generated by the Company are sourced from a mix of paid search and social media channels, ensuring a broad reach and diverse pool of potential clients.
3. Phone Validation: All leads undergo thorough phone validation. The Company's system automatically verifies the phone number's format, area code, and checks the service provider's database to confirm that the number exists and is actively in use. This step is crucial in ensuring the authenticity and accuracy of each lead.
4. Customizable Lead Filtering: The Company offers the ability to customize the lead generation experience based on the Client's specific funding qualifications. This means that the leads can be filtered and tailored to meet the precise criteria set by the Client, ensuring that only the most relevant and qualified leads are delivered.

Exhibit B: Fee Schedule and Payment Terms

1. Fees. Client agrees to pay Company the following fees for the Services provided. All fees are billed in $USD.

2. Payment Terms. (Online orders.) 2.1 Client pays 100% of the total upfront at checkout, by card or bank payment through our payment processor, Stripe. The order is fulfilled once payment clears. 2.2 Client is responsible for any applicable taxes, duties, or similar charges imposed by any governmental authority, excluding taxes based on Company's net income.

Targeting and delivery requested by Client: [All states] · [Delivery details]

Lead Production Order

Client Information
Company Name: [Client company name]
E-mail: [Email]
Address: [Client street address]
Telephone: [Phone]
Designated Signing Authority: [First name] [Last name]

Terms and Conditions

This Master Service Agreement ("Agreement") is entered into as of [Date] (the "Effective Date"), by and between Variance Marketing LLC, a US-based corporation with its principal place of business at 7901 4th St N, Ste 300, St. Petersburg, Florida 33702 (referred to as "Company"), and [Client company name], with its principal place of business at [Client street address] (referred to as "Client"). Company and Client are collectively referred to as the "Parties" and individually as a "Party".

1. Scope of Services

1.1 Services. Company shall provide lead generation services to Client as detailed in Exhibit A (the "Services"). The Services include but are not limited to generating high-intent prospects with segment-by-segment accuracy and matching consumers with service providers in business lending and MCA verticals.

1.2 Performance Standards. Company shall perform the Services with the highest degree of professionalism, skill, and care, consistent with industry standards. Company shall make commercially reasonable efforts to achieve the desired results outlined in Exhibit A.

1.3 Variance Marketing LLC is being subcontracted by [First name] [Last name] to generate leads for the Client. Variance Marketing LLC utilizes multiple lead sources to acquire and route these leads to ensure optimal lead flow for the Client. This includes but is not limited to Meta Ads, SEO sites, Google Ads, TikTok Ads, Native Ads, & Affiliates.

2. Term and Termination

2.1 Term. This Agreement shall commence on the Effective Date and shall continue for an initial term of 1 month unless terminated earlier as provided herein.

2.2 Termination for Convenience. Either Party may terminate this Agreement for any reason or no reason, upon providing 3 days written notice to the other Party.

2.3 Termination for Cause. Either Party may terminate this Agreement immediately if the other Party fails to comply with any material provision of this Agreement and such failure remains uncured for a period of 14 days following written notice specifying the breach.

2.4 Effect of Termination. Upon termination of this Agreement, all outstanding obligations and rights under this Agreement shall cease except for those provisions that, by their nature, survive termination.

3. Compensation

3.1 Fees. Client shall pay Company the fees as outlined in Exhibit B for the Services rendered, subject to any adjustments agreed upon in writing by both Parties. All fees are non-refundable in any circumstance. Lead Replacement Policy: If a lead replacement is requested, it is at the sole discretion of Variance Marketing LLC to determine whether a replacement will be issued. The request must be made within 3 days of receiving the lead and must be supported by a valid reason for the replacement as outlined below. Variance Marketing LLC reserves the right to assess the validity of the request and decide accordingly.

Lead Replacement Criteria:

• Disconnected or invalid phone number
• Lead was clearly a duplicate (must include proof of prior delivery within 30 days)
• Lead is outside the agreed-upon geographic targeting

3.2 Invoicing and Payment. (Online orders.) Client shall pay 100% of the order total shown in Exhibit B, including the processing fee, upfront at checkout to commence the order.

4. Confidentiality

4.1 Confidential Information. Each Party may disclose certain confidential information to the other Party in connection with this Agreement. "Confidential Information" means any non-public information, whether written or oral, disclosed by one Party to the other Party, including but not limited to trade secrets, customer data, business plans, and financial information.

4.2 Non-Disclosure. Each Party agrees to hold the other Party's Confidential Information in strict confidence and not to disclose or use the Confidential Information for any purpose other than as necessary to fulfill their obligations under this Agreement. The obligations of confidentiality shall survive the termination of this Agreement.

5. Intellectual Property

5.1 Ownership. All intellectual property rights, including but not limited to patents, trademarks, copyrights, and trade secrets, developed or used by Company in providing the Services shall remain the exclusive property of the Company.

5.2 License. Company grants Client a non-exclusive, non-transferable license to use any deliverables or materials provided by Company solely for the purpose of receiving the Services. Client shall not modify, reproduce, or distribute such materials without the prior written consent of Company.

6. Limitation of Liability

6.1 Consequential Damages. In no event shall either Party be liable to the other Party for any indirect, special, incidental, or consequential damages arising out of or in connection with this Agreement, regardless of the cause of action.

6.2 Maximum Liability. Notwithstanding anything to the contrary contained herein, the maximum aggregate liability of either Party to the other Party for any claim arising out of or related to this Agreement shall not exceed the total fees paid by Client to Company under this Agreement during the 1 month contract duration period.

6.3 The lead generation and advertising compliance landscape is subject to frequent changes. Variance Marketing LLC will make reasonable efforts to align its advertising and lead generation practices with the current regulatory requirements. However, Variance Marketing LLC assumes no liability for compliance violations, penalties, or other risks associated with the client's use of routed calls and leads. It is the client's sole responsibility to ensure that their business processes and practices remain compliant with all applicable laws and regulations.

6.4 Under no circumstances, including those arising from the buyer's negligence, will the buyer or its affiliates be liable to Variance Marketing LLC or any third party for any direct, indirect, incidental, special, punitive, or consequential damages that result from the purchase, disclosure, use, inability to use, or resale of a lead provided by Variance Marketing LLC This includes damages arising from any mistakes, omissions, interruptions, deletion of files or email, loss of or damage to data, errors, defects, viruses, delays in operation or transmission, failure of performance, communications failure, theft, destruction, or unauthorized access to the buyer's records or programs. Variance Marketing LLC shall not be liable for any of these issues. Variance Marketing LLC understands that the Client purchases leads from third parties and makes no representation or warranty concerning the manner in which such third parties operate their businesses or use the leads. Variance Marketing LLC shall not be liable in any manner for any damages to the Client that result from the acts or omissions of such third parties.

7. Governing Law and Dispute Resolution

7.1 Governing Law. This Agreement shall be governed by and construed in accordance with the state laws of Florida, without regard to its conflict of laws principles.

7.2 Dispute Resolution. Any dispute, controversy, or claim arising out of or relating to this Agreement, including the breach, termination, or validity thereof, shall be resolved through good faith negotiations between the Parties. If the Parties are unable to resolve the dispute within 90 days, either Party may initiate binding arbitration in accordance with the rules of American Arbitration Association (AAA).

8. Entire Agreement

This Agreement, including all attached exhibits, constitutes the entire agreement between the Parties and supersedes all prior oral or written agreements, understandings, or representations. No modification, amendment, or waiver of any provision of this Agreement shall be effective unless in writing and signed by both Parties.

IN WITNESS WHEREOF, the Parties have executed this Master Service Agreement as of the Effective Date.

Variance Marketing LLC
Name: Avi Grondin
Title: CEO

[Client company name]
By: [Typed signature]
Name: [First name] [Last name]
Title: [Title]
Date: [Date]

Exhibit A: Services Description

1. The Company shall provide lead generation services to the Client, leveraging a comprehensive and rigorous process to ensure the highest quality of leads. This service includes the following components:

1. Extensive Application Process: Each lead is required to complete a detailed application at the outset. This application is designed to capture critical information and ensure that only qualified prospects are forwarded to the Client.
2. Diverse Lead Sources: The leads generated by the Company are sourced from a mix of paid search and social media channels, ensuring a broad reach and diverse pool of potential clients.
3. Phone Validation: All leads undergo thorough phone validation. The Company's system automatically verifies the phone number's format, area code, and checks the service provider's database to confirm that the number exists and is actively in use. This step is crucial in ensuring the authenticity and accuracy of each lead.
4. Customizable Lead Filtering: The Company offers the ability to customize the lead generation experience based on the Client's specific funding qualifications. This means that the leads can be filtered and tailored to meet the precise criteria set by the Client, ensuring that only the most relevant and qualified leads are delivered.

Exhibit B: Fee Schedule and Payment Terms

1. Fees. Client agrees to pay Company the following fees for the Services provided. All fees are billed in $USD.

2. Payment Terms. (Online orders.) 2.1 Client pays 100% of the total upfront at checkout, by card or bank payment through our payment processor, Stripe. The order is fulfilled once payment clears. 2.2 Client is responsible for any applicable taxes, duties, or similar charges imposed by any governmental authority, excluding taxes based on Company's net income.

Targeting and delivery requested by Client: [All states] · [Delivery details]